Activision today announced that the Call of Duty franchise has set new records this year 2020 after changing its business model strategy. After launching Call of Duty Black Ops Cold War, a record-breaking title as well, the Call of Duty series has earned total revenue of $3 billion in the last 12 months.
According to Activison, the performance achieved in 2020 was spectacular in terms of engagement and sales. The company says that Call of Duty is in an incredible moment, where it has achieved an increase of more than 80% in its total revenue and a 40% higher sales performance compared to last year. In 2020 more than 200 million people played Call of Duty, achieving great success on both consoles and PC, breaking records for the number of hours played.
Last month in November, Call of Duty had the most players and monthly hours in a month. These numbers represent the great success of the Call Of Duty Black Ops Cold War, Call of Duty Modern Warfare, Call of Duty Warzone and Call of Duty Mobile titles.
About Call of Duty recipe data on Activision
The data released on the revenue obtained by Activision with Call of Duty in the last 12 months includes sales of physical and digital units on consoles and PC, in addition to microtransactions in the mobile version of the game. Also, the number of hours and players was based on Activision's own data.
Availability of Call of Duty Black Ops Cold War
Call of Duty Black Ops Cold War game is available on PS5, PS4, Xbox Series X/S, Xbox One and PC platforms.
What did you think of Call of Duty's impressive numbers this year 2020? Comment below and share your opinion with us!
