Instagram was launched eight years ago and initially wasn't as successful as it is today. For a while it was iOS exclusive, but after a while, an Android version was released. In 2012, Facebook revealed the purchase of the app for 1 billion dollars.
At the time, one of the great differentials of the application was precisely the filters it offered to its users for the photos posted on the social network. Over time, the platform has evolved and received several new features. One of them is Stories, inspired by the competing app Snapchat.
"Instagram is now a global community of a billion! Since our launch in 2010, we've watched in amazement as the community has thrived and grown. This is a huge achievement - so from all of us at Instagram, thank you!" Kevin Systrom, co-founder and CEO of Instagram.
Top 10 Social Networks in 2022 As we have seen, it has been revealed that Instagram has reached one billion monthly active users. They also have a growth rate of approximately 5% per quarter. In relation to Snapchat, its major competitor, the growth rate is higher, and the social network of the ghost has a growth rate of about 2,13% per quarter, with a sum of 191 million users.
It is worth mentioning that in September 2017, the platform had announced that it had reached the mark of 800 million active users.
In addition to Instagram, other Facebook platforms have already surpassed the mark of one billion active users per month, such as Messenger (1,3 billion), WhatsApp (1,5 billion) and Mark Zuckerberg's own social network (2,2 billion). billion).
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Facebook has a growth rate of 3,14% every three months, with 2,196 billion active users in the month.
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