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    Facebook gives up on separating posts from pages and friends in Feed

      Facebook announced on Thursday (1), through a post on its official blog, that it is ending the test of the "Explore" tab, which was functioning as a second feed for users of the social network. The traditional feed was being used for posts from friends and family. It is worth mentioning that the test was being carried out in only six countries, even so, criticisms from various parts of the world began to emerge.

      According to Adam Mosseri, head of the Facebook News Feed team, "The Explore tab was a test to respond to the constant feedback we've been getting from people over the last year saying they wanted to see more posts from family and friends in the feed." .



      Column: Facebook: I quit The second feed test began in October of last year and soon began to receive criticism from publishers who saw their traffic plummet overnight. To complete, many users were confused and revealed that they did not approve the change, since in addition to hiding important information that they received through the media, the measure did not collaborate to see more content from friends and family.

      Facebook gives up on separating posts from pages and friends in Feed

      Facebook abandons the idea of ​​separating posts from friends' pages in Feed.

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      "People don't want two separate feeds," Mosseri said. "In surveys, people told us they were less satisfied with the posts they were seeing, and having two separate feeds didn't help them connect more with friends and family," she concluded.

      Facebook was also heavily criticized for not communicating that the change in the six countries was just part of a test. So Mark Zuckerberg's company promised to be more honest about this type of action.



      Now, however, the Explore tab has ended up being discontinued altogether.

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