Any Instagram user with a business or creator account will now have access to a new professional dashboard. This includes all the business tools Instagram has to offer in one place.
In addition, it gives a dedicated space for all Instagram business tools, you will be able to track your business performance, discover professional tools and also explore educational information.
Basically, users with a creator account will see shortcuts to brand partnerships and other Instagram monetization features. A store owner can track the performance of their ads and set up shopping features.
And it doesn't stop there, but the new Instagram pro dashboard will also give you access to tutorials and other helpful articles that you can use to understand account analytics and how to use all the different business tools.
In 2020, Instagram introduced various features like badges, Instagram Shop, Checkout, and branded content tools to help businesses and creators achieve their goals. Now, on an official blog, Instagram has announced yet another important feature for them.
New Professional Dashboard
Now you can easily track your performance, grow your business and stay informed, the main purpose of adding this new professional Instagram dashboard is to help users in three things. They monitor your performance, grow your business and also stay informed about new methods and tools.
While this isn't an entirely new feature and some of it has been there for some time on Instagram, this is the first time that all the tools have been centralized in one place. Businesses and creators can have easy access to all metrics and can use tools based on their convenience to grow their business or brand.
As already mentioned, as Instagram has now become more of a marketplace, this new update shows that the company also wants to push and encourage creators to use it as a means of business.
Shopping features have already been added by Facebook on Instagram and are available in almost every section of the app. Creators also have options like commercials for IGTV videos and other long-awaited monetization features.
According to the official blog, this new professional dashboard is available to everyone. And Instagram plans to build a suite of tools in the future to help facilitate the growth and success of creators and businesses on Instagram.
